Ten years ago, Apple announced the iPhone, which soon gave birth to the App Store and the resulting broader app ecosystem. That industry has now matured, having reached critical mass, according to a new report from Flurry out this morning. While there’s still some growth to be seen — app usage is up 11 percent over last year, for example — that growth is slowing. And many app categories are now growing at the expense of others, when before, all were growing in tandem.
Ten years ago, Apple announced the iPhone, which soon gave birth to the App Store and the resulting broader app ecosystem. That industry has now matured, having reached critical mass, according to a new report from Flurry out this morning. While there’s still some growth to be seen — app usage is up 11 percent over last year, for example — that growth is slowing. And many app categories are now growing at the expense of others, when before, all were growing in tandem.
