Facebook is building an app for television and is asking publishers to create exclusive, TV-like shows for it, according to a new report. The Wall Street Journal reports that Facebook has been building the app, which would be available for boxes such as Apple TV. It is also talking to media companies about licensing TV-quality shows to be available on the app, the Journal reported, part of a long-term strategy to make video the center of the platform.
Facebook is building an app for television and is asking publishers to create exclusive, TV-like shows for it, according to a new report. The Wall Street Journal reports that Facebook has been building the app, which would be available for boxes such as Apple TV. It is also talking to media companies about licensing TV-quality shows to be available on the app, the Journal reported, part of a long-term strategy to make video the center of the platform.